Currently 70% of digital transformations are failing(McKinsey).
Our new world is made of wicked problems, not the tame problems of the industrial revolution. Consultancies need to do better and digital transformation has to be leapfrogged and aligned with your organisations's unique culture. Small or large, The Wicked Company exists to help your organisation. We can help you explore wicked opportunity areas, be more effective instead of being stuck with efficiency exercises and can implement a self-organising way to bring experimentation and measuring to all your efforts.

The Wicked Company at Tanween festival, Saudi Arabia


The Wicked Podcast
We read the business books,
you don't have the time for.

Wicked Articles on Medium


Marcus Kirsch is the founder of The Wicked Company, an applied transformation and service design consultancy based in London, UK.

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